AI/ML in the News - Highlights 04 Apr 2025

The articles this week focus on the practical applications of AI in healthcare and business operations, as well as the potential socioeconomic impacts of AI-driven automation. They highlight both the promising advancements in AI technology, such as in cancer treatment, and the challenges posed by its implementation, including potential job displacements and the need for strategic automation in business processes.

While some articles emphasize the positive potential of AI, such as improving cancer treatment efficiency, others warn of the negative consequences of poorly implemented automation in businesses. There’s also a contrast between the expected impacts of AI automation on different geographic and economic regions, challenging previous assumptions about which areas might be most affected by technological disruption.

Applications of AI/ML for consumers and businesses

• Bawden (2025) reports on the cancellation of funding for AI auto-contouring technology in cancer treatment in England, which could increase waiting times and potentially cost lives. This article highlights the practical applications of AI in healthcare and the consequences of not implementing such technologies.
• Francis (2025) discusses how poor implementation of automation in businesses can lead to decreased productivity and profit loss. The article emphasizes the importance of strategic automation and fixing underlying processes before implementing AI solutions.

Social, Ethical and Regulatory Issues

• Thornhill (2025) explores the potential geographic distribution of AI-driven job displacement, suggesting that wealthy cities and white-collar workers may be more affected than previously thought. This article challenges common assumptions about the impact of AI on different socioeconomic groups and regions.

The articles this week paint a complex picture of AI’s role in society, highlighting both its potential benefits and challenges. From improving cancer treatment to reshaping job markets, AI’s impact is far-reaching and not always predictable. As AI continues to evolve, it’s crucial for businesses, policymakers, and educators to approach its implementation thoughtfully, considering both the technical aspects and the broader societal implications.

1. Development of AI/ML: The articles highlight the rapid advancement of AI technologies in various fields, particularly in healthcare (Bawden 2025) and business operations (Francis 2025). Marketing educators should stay informed about these developments to prepare students for a rapidly evolving technological landscape.

2. Implementation challenges: Francis (2025) emphasizes the importance of strategic implementation of AI technologies. Educators should focus on teaching not just the technical aspects of AI but also change management and process optimization skills.

3. Societal impacts: Thornhill (2025)’s analysis of potential job displacement patterns challenges previous assumptions about AI’s impact. Marketing educators should encourage critical thinking about the broader societal implications of AI adoption and prepare students to navigate a changing job market.

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