AI/ML in the News - Highlights 28 Feb 2025

This week we identified 80 articles about AI/ML that are worth considering. We selected just the most interesting and relevant for you, focusing on the ethical and regulatory challenges posed by AI in creative industries and employment law. The articles highlight growing concerns about AI’s impact on copyright, creativity, and legal processes, emphasizing the need for balanced regulation to protect human creators and workers while fostering innovation.

While both articles address AI-related challenges, they focus on different sectors: Webber and Webber (2025) discusses the creative industries and copyright issues, while Burton (2025) explores the impact of AI on employment law and recruitment. The articles present contrasting views on AI regulation, with Webber and Webber (2025) advocating for stronger copyright protections, while Burton (2025) highlights the difficulties in regulating AI use in legal proceedings.

Social, Ethical and Regulatory Issues

• Webber and Webber (2025) argues that proposed changes to UK copyright law would allow AI companies to use creative works without consent or payment, potentially devastating the creative industry. This article is relevant as it highlights the ethical and regulatory challenges of AI in creative fields, which is crucial for understanding the broader societal impact of AI/ML.
• Burton (2025) reports that workers are using AI to generate employment lawsuits, leading to an increase in inaccurate and costly legal proceedings. This article is significant as it demonstrates how AI applications can disrupt traditional processes and create new challenges in professional settings, including law and human resources.

The articles present a complex picture of AI’s impact on creative industries and professional services. While AI offers powerful capabilities, it also poses significant challenges to established systems of copyright, employment, and legal practice. The key takeaway for marketing educators is the need to prepare students for a rapidly evolving landscape where AI plays an increasingly prominent role, while also emphasizing the importance of ethical considerations and human creativity in the face of technological advancement.

1. Development of AI/ML: The articles suggest that AI is rapidly advancing in its ability to process and generate content across various domains, including creative works and legal documents (Webber and Webber 2025; Burton 2025). Marketing educators should consider incorporating discussions on AI’s capabilities and limitations in content creation and analysis into their curricula.

2. AI applications in business: The use of AI in recruitment and legal processes highlights its growing role in business operations (Burton 2025). Marketing educators should prepare students for a workplace where AI tools are increasingly common, focusing on both their potential benefits and challenges.

3. Ethical and regulatory challenges: Both articles emphasize the need for balanced regulation of AI to protect human interests while fostering innovation (Webber and Webber 2025; Burton 2025). Marketing educators should integrate ethical considerations and regulatory frameworks into their teaching, preparing students to navigate the complex landscape of AI-driven marketing and business practices.

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